Built for the AI Era

Website Tracking. Fixed.

Waftr gets your website tracking set up right, or fixes it. Built on Google Analytics, Tag Manager, BigQuery, Looker Studio and Vertex AI.


    Privacy-First Compliance

    Consent Mode v2 & sGTM Governance.

    Total Data Sovereignty

    Permanent ownership and AI readiness.

    Analytics Advisor on Google Analytics 4
    Google Analytics
    Google Tag Manager
    Googel BigQuery
    Google Looker Studio
    Google Vertex AI

    Three Data Stacks. One for Every Stage.

    We don't sell tools — we engineer the right architecture for where your business actually is right now.

    Clean Baseline

    Foundation Stack

    Get expert tracking and tools to power the Foundation. Setup website tracking and SEO with Dashboard.

    • GA4 Setup
    • GA4 AI Insights
    • GTM Basic Tracking
    • GSC - SEO Setup
    • Looker Studio Dashboard

    Foundation Stack GA4

    Scale & Attribution

    Growth Stack

    Scale operations from one unified data platform with BigQuery and Claude AI chat integration.

    • Foundation +
    • GTM Advanced
    • Attribution Recovery
    • Conversion Tracking
    • Advanced Dashboard

    Growth stack - Google Tag Manager

    Data Sovereignty

    Enterprise Stack

    Empower your enterprise with complete data control, regulatory compliance, and AI-ready foundation.

    • Growth +
    • Server Side GTM
    • BigQuery
    • Consent Mode
    • Vertex AI Models
    • MCP for AI Agents

    Enterprise stack - Bigquery

    From Audit to AI. In Four Steps.

    Waftr transforms your fragmented marketing data into a clean, AI-ready infrastructure, without the guesswork. We start by diagnosing exactly where your website tracking is breaking down, then architect and deploy a Google-native data stack tailored to your business, so every marketing dollar is measured, attributed, and ready to fuel smarter decisions.

    Free Audit

    We scan your site, find tracking gaps, broken tags, attribution failures and consent issues - free.

    Stack Recommendation

    Based on your size and goals, we recommend the right Stack - Foundation through Enterprise.

    Implementation

    Our engineers deploy clean infrastructure. GA4, sGTM, BigQuery, Consent Mode - done right.

    AI Readiness

    Your data becomes AI-ready. Claude, Vertex AI or GA4 AI Insights - based on your stack.

    AI Era of Digital Analytics

    Waftr's Core Solutions

    Waftr eliminates the "attribution gap" by replacing fragile, client-side tracking with robust, Google-native infrastructure designed for the privacy-first era. We engineer the signals that traditional analytics tools miss, ensuring your Top-of-Funnel (ToFu) data is accurate, compliant, and AI-ready.

    Attribution Recovery

    Turn raw data into executive-level clarity with custom Looker Studio builds your team actually uses.

    Reporting & Dashboards

    Fix broken marketing credit with first-party server-side logic. Know exactly which channels drive revenue.

    Web Analytics Setup

    Professional-grade Web Analytics configuration from Day 1. No guesswork, no missing data.

    Waftr Logo

    Privacy & Compliance

    Deploy Google Consent Mode v2 and global GDPR governance without sacrificing data quality.

    E-Commerce Logic

    Map SKU-level profitability and identify checkout friction with Google Ads API integration.

    Predictive Intelligence

    Move from reporting to AI-driven LTV and churn forecasting with Vertex AI and Claude integrations.